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Matthew Bauer

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Adjunct Associate Professor

Matthew Bauer joined the Madison Avenue Business Improvement District (BID) as its President in 1999. The BID provides marketing, supplemental safety and sanitation services, and streetscape improvements for the businesses located on Madison Avenue on the Upper East Side, one of the world’s leading fashion, jewelry, art, and hospitality destinations. The US Department of Commerce, the International Downtown Association, the NYC Department of Small Business Services and the Shop America Alliance have all recognized the marketing-related programming of the Madison Avenue BID, a not-for-profit, public/private partnership.

Bauer has previously served as the Executive Director of the Lower East Side BID, the NYC Circuit Rider of the New York Main Street Alliance, and a planner with the NYC Department of City Planning.

Bauer was appointed by NYC Mayor Eric Adams to the Small Business Advisory Commission, and by New York County District Attorney Alvin Bragg as a member of the Manhattan Small Business Alliance. He serves as a member of the Retail Committee of NYC & Company, and of the Board of Directors of the NYC BID Association. He previously served as Chair of the Association.

Bauer earned a Ph.D. in Planning & Public Policy from Rutgers University and holds Master’s Degrees in Historic Preservation and Urban Planning from Columbia University.


Course Semester Title Student Work Instructor Syllabus Requirements & Sequence Location & Time Session & Points Call No.
Pla6911‑4 Spring 2024
UP Studio - 4
Matthew Bauer
W 3 PM - 7 PM
6 Points