“Like the spotless surface of the kitchen counter, domestic labor goes unnoticed.
re:Purposeful is an exploration of domestic consumerism culture, where labor, care, and product intersect. Anchored in maintenance and circularity, IKEA’s model for product end-of-life is reimagined in the domestic realm. Excess stock is calculated, recombined, and affixed to create models of collective domestic work.
Drawing from Mid-century domesticity, ready-made conveniences are aggregated into a mobile product for increasing home efficiency. Ultimately, re:Purposeful positions domestic labor as a collective task to be made visible.”